Zealand’s Academy for Welfare

Powerful colors and graphics 🙂

Zealand’s Welfare Academy is a new project founded by Absalon University College. Absalon will in 2024 initiate several actions to increase the recruitment of students for the welfare education and professions in the region.

Absalon collaborates with Region Zealand and nine municipalities to use new and different tools to attract and motivate young people to choose an education within the welfare areas such as teacher, nurse, or pedagogue.

In this collaboration, the stakeholders need a logo and a visual identity to communicate the progress of the project and later also have the opportunity to communicate with external stakeholders, politicians and the public.

BGRAPHIC has developed the logo and the visual identity. We have used the organic shapes of the S for the logo, where the expression can also be unfolded as a pattern that shows that there are many roads to follow. The colors are powerful, and they interact super well to surprising and fantastic combinations. The graphics provide excellent opportunities for posting on social media and in other forms of communication.

We have also developed a PowerPoint template, which is currently the primary tool in the communication starting up. We see many opportunities for development of the concept and look forward to following the project closely.

Read more at https://www.sjaellandsvelfaerdsakademi.dk/